Salesforce attribution with Fibbler

Fibbler is a LinkedIn Ads and Google Ads attribution tool with a native Salesforce integration. It connects to Salesforce to match your pipeline to your LinkedIn and Google Ads activity and report the influenced pipeline and revenue, so you can see which Opportunities your ads touched without exporting anything.

It works in two directions. First, Fibbler reads your Accounts and Opportunities from Salesforce and matches them to your LinkedIn and Google Ads activity by company domain, then shows influenced pipeline, revenue, and customer journeys inside Fibbler. Second, it can push that data back onto your Salesforce Accounts as custom fields for reporting, intent signals, and account scoring.

The Salesforce integration is included on Fibbler's Unlimited ($129 per month) and Agency ($159 per month) plans. LinkedIn Ads attribution is the base product; Google Ads attribution is a separate add-on at $59 per month per Google Ads account, on top of any base plan. See the Fibbler pricing page for current plans.

Fibbler can write Account-level LinkedIn Ads engagement onto your Salesforce Accounts as custom fields: paid and organic impressions, paid clicks, paid and organic engagements, an engagement level, and Google Ads website visits. Each metric is tracked across 7, 30, and 90-day windows. Fibbler can create these fields for you automatically, or you can create them manually.

No. Fibbler only reads and updates Accounts that already exist in Salesforce. It matches engagement data to your records using the company domain, so your Accounts need a domain populated to be matched.

Fibbler needs read access to Accounts and Opportunities, plus read and write access to custom fields if you want it to push engagement data back into Salesforce. A Salesforce connection is required to see influenced pipeline and revenue in Fibbler.

The sync is not real-time. Fibbler refreshes your LinkedIn Ads data nightly, and engagement fields are written back to Salesforce on a weekly sync.