Get started with Fibbler in 5 minutes

Fibbler connects your LinkedIn Ads data to your CRM so you can see which companies your ads influence and prove pipeline impact. Here is how to get started:

Step 1: Sign up

Create your account at app.fibbler.co/signup. All you need is your email. No credit card required for the 30-day free trial.

Step 2: Connect your LinkedIn Ads account

From the data sources page, connect your LinkedIn Ads account. You need read-only access to the ad account.

The first sync takes 30 to 60 minutes depending on the size of your ad account. Fibbler will email you when it is complete. After that, data refreshes automatically every night.

Make sure you have read access to your LinkedIn Ads account before connecting. If you don't have access, contact your LinkedIn Campaign Manager admin.

Why new campaigns may not appear immediately

LinkedIn needs at least around 3 impressions per company before it reports company-level data. Since Fibbler relies on this data, brand-new campaigns with limited impressions may not show any companies right away.

Step 3: Connect your CRM

Connect HubSpot, Salesforce, or Attio. This is required to see influenced pipeline and revenue data.

For HubSpot: You need read access to companies and deals, plus read/write access to company properties if you want to sync data back.

For Salesforce: You need read access to Accounts and Opportunities, plus read/write access to custom fields if you want to sync data back.

Important: A CRM connection is needed for full functionality. If no CRM is connected, you will still have access to campaign optimization tools like scheduling, impression caps, and exclusions, but attribution and pipeline data will not be available.

Connection guides:

Step 4: Configure attribution settings

After setup, you can customize when companies are considered marketing-influenced. Fibbler uses an awareness model by default (7 impressions before deal creation date), which gives you a broad initial picture on campaign impact. Leave as default unless you have specific requirements.

Learn more about choosing the right attribution model in our Attribution Models guide.

Step 5: Explore your insights

Once everything is connected, head to Company Insights to see which deals were influenced by your LinkedIn Ads. From there, explore Campaign Analytics, Customer Journeys, and more.

Learn more in our Your First Insights guide.