Deals Not Appearing

If deals from your CRM aren't showing up in Fibbler, work through the checklist below in order. Most cases come down to CRM configuration on the Data Sources page; the last steps cover domain matching and timing.

Why aren't my deals showing? Checklist

  1. Confirm a CRM is connected. Company Insights and Campaign Analytics both require a connected CRM. This is a LinkedIn API requirement, not just a Fibbler one.
  2. On Salesforce, check your plan. Salesforce deals show during the free trial and on Unlimited or Agency. On Growth, Salesforce stays connected but no deals show up.
  3. Confirm your LinkedIn data has finished processing. The first LinkedIn sync takes 30 to 60 minutes, and Company Insights stays locked until it's done.
  4. Confirm the correct pipeline is selected (HubSpot and Pipedrive). On the Data Sources page, under your CRM, check that the pipeline (or pipelines) holding your deals is selected. In Pipedrive, an empty selection includes all pipelines.
  5. Check Deal Type (HubSpot and Salesforce). If you do not use deal types, untick the "We use 'deal types'..." (or "opportunity types") box, or set it to All types (default). If Fibbler is filtering on a deal type (for example New Business) but that field is empty on your deals, those deals will not appear.
  6. Confirm the Closed Won and Closed Lost stage mappings (HubSpot, Salesforce and Attio). Make sure the stages that represent won and lost deals are mapped. HubSpot and Salesforce take multiple stages for each, and Attio takes one each. Pipedrive has no mapping, because won and lost come from the deal status.
  7. Confirm the date range. The range needs to cover when the deals were created and when the companies had ad exposure. Influenced pipeline uses the deal's creation date.
  8. Still missing? If all of the above is correct and deals still do not show, it may be a cache or sync issue. Contact support (see below).
In HubSpot you can select multiple pipelines and multiple stages for both Closed Won and Closed Lost, with deal types and won and lost stages set per pipeline.

Domain matching

If your CRM configuration looks correct, the issue is most likely on the CRM side. To match a deal, Fibbler requires two things:

  1. The deal has a created date (Fibbler fetches deals based on when they were created)
  2. The deal has an associated company with a domain or LinkedIn company page URL attached to it (Pipedrive deals can also match on the organization name)

The root domain in your CRM needs to match the one you can see on the company in Fibbler. To verify:

  1. Find the deal in your CRM and check which company it's associated with
  2. Check the domain/website field on that company
  3. Search for that same company in Fibbler and compare the domain shown there

If the domains don't match, or if the deal has no associated company, Fibbler cannot connect the deal to LinkedIn engagement data.

A deal is influenced but shouldn't be

The opposite can also happen: a deal shows as influenced when you don't think it should, for example a wrong company match, an existing customer, or a deal LinkedIn had nothing to do with. You don't have to live with it in your numbers.

From Company Insights (the table, the influenced pipeline and revenue lists, or a company's Customer Journey) you can exclude a deal from influence, or exclude the whole company if none of its deals should count. It drops out of your influenced pipeline, revenue and campaign reports right away, and stays out across future syncs. You can restore anything later from the Excluded from influence list on the Data Sources page.

Still not working?

Email support@fibbler.co with the deal name and the associated company domain so we can look into it.